As a young entrepreneur in Accra, I had a vision—to create an e-commerce platform that supports local artisans. I had the idea, the passion, and the drive, but what I lacked was the structure, strategy, and workforce to turn my dream into a reality.
Every day felt like a battle. I was handling inventory, customer service, social media marketing, website maintenance, and finances—all by myself. The stress was overwhelming, and I was burning out fast.
Then, I found Impetus Global. From the moment I connected with their team, everything changed. They took the time to understand my business and assigned me a team of experts. A business strategist helped refine my brand vision, a digital marketer crafted compelling campaigns, and a web developer optimized my e-commerce site for better conversions.
Within four months, sales doubled, and I finally had the time to focus on building relationships with artisans and expanding my brand. What once felt impossible is now a reality, and I owe so much of that to the incredible support of Impetus Global.
Ghana – Abena Kusi, Entrepreneur
